Sustainable Business Strategy
How green capabilities, institutional support, and responsible strategy translate into durable organizational performance.
- ESG
- Green innovation
- Circular economy
Opening the academic archive…
Asia UniversityTaichung, Taiwan
Academic impact · Asia and beyond
Massoud
Moslehpour
穆馬速
Associate Professor · Included in the World’s Top 2% Scientists, 2025 single-year ranking
Advancing sustainable business, AI-enabled management, digital transformation, and international management education through evidence-led research and cross-border collaboration.
Explore the platformResearch evidenceUpdated July 2026
6,241Total citationsGoogle Scholar
38h-indexAll years
83i10-indexAll years
Top 2%Stanford/Elsevier World’s Top 2% Scientists list2025
Verify on Scholar About Dr. Moslehpour
An academic career built across disciplines and borders.
Dr. Massoud Moslehpour is an Associate Professor in the Department of Business Administration at Asia University, Taiwan. Included in the World’s Top 2% Scientists, 2025 single-year ranking.
His interdisciplinary research connects marketing, technology adoption, and sustainability, with particular emphasis on digital transformation, artificial intelligence in business strategy, and green consumer behavior.
He contributes to international academic collaboration, conference organization, editorial service, and graduate education across institutions in Asia and the United States.
- 01Current position
- Associate ProfessorDepartment of Business Administration, Asia University, Taiwan
- 02Education
- Ph.D. in Industrial TechnologyUniversity of Missouri-Columbia, 1995
- 03Research specialization
- Strategy, AI, and sustainabilityDigital transformation, green consumer behavior, and international management education
- 04International appointments
- United States, Vietnam, China, and MongoliaCalifornia State University, San Bernardino, and visiting academic appointments across Asia
- 05Major leadership roles
- EMI, international affairs, and AACSBChief executive and curriculum leadership roles in Asia University’s College of Management
Find your way in
One academic practice.
Three points of entry.
A living platform for the people who use academic work differently: collaborators, students, editors, and institutions.
01
For researchers
Explore publications, methods, research themes, and opportunities for international collaboration.
Enter section 02For students
Discover teaching, graduate supervision, thesis directions, and an international approach to mentorship.
Enter section 03For institutions
Review academic leadership, editorial service, global programs, and speaking or partnership opportunities.
Enter sectionResearch architecture
Four connected pillars
Research moves from organizational capability to human behavior—and back—across emerging and international economies.
AI & Digital Transformation
The organizational conditions that turn artificial intelligence, platforms, and digital maturity into meaningful innovation.
- Human-AI
- Digital maturity
- Machine learning
Green Marketing & Consumer Behavior
Evidence on sustainable purchase intention, social influence, brand credibility, and cross-cultural market behavior.
- Consumer behavior
- Green branding
- Marketing
International Management Education
Teaching systems, EMI leadership, and international academic programs that prepare students for global management practice.
- EMI
- Mentorship
- Internationalization
Selected work
Recent publications
01
Driving Sustainable Performance Through Green Business Strategy, Artificial Intelligence Capability, and Green Supply Chain Management: The Mediating Roles of Knowledge Integration and Green Innovation
Corporate Social Responsibility and Environmental Management
02
Driving Sustainability Through CSR, Artificial Intelligence, and Green Supply Chain; The Role of Green Innovation Capabilities & Digital Maturity
Corporate Social Responsibility and Environmental Management
03
Machine learning frameworks to analyze climate change impact on hydropower productivity
Applied Water Science, 16(3), 54
Academic impact map
Research is only one part of the contribution.
Publications, mentorship, editorial judgment, institutional leadership, and international collaboration form a connected academic practice.
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